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Slightly Obsessed: Za Cosmetics

I discovered Za Cosmetics (parent company: Shiseido) while overseas in Asia since shelves of the brand’s lipsticks, concealers, BB creams, foundations and more seemed to line the walls of every corner drugstore. I’m a huge fan of drugstore beauty products, ones by Asian brands even more so because of the quality: they tend to be gentler on skin but yield rich pigments. Also, their names crack me up. Below are a few products that have me going “rah-rah” for Za.

Cheeks Groovy in Apricot Pink.See what I said about the names? It’s a subtle peachy color that’s similar to a Covergirl Cheekers color (I forget the name) but with stronger pigment. Think somewhere between Cheekers and MAC’s Sheertone Blush in Peaches.

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Cheeks Groovy in June Bride. A subtle highlighter that I wrote about in a previous post on my favorite highlight hues. I haven’t put this one to the (camera) test yet but it’s so pearly and pretty, I couldn’t resist picking it up.

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Groovy Smoovy Oil-Blotting Powder. Again with the names. A light hand with this translucent powder blots away shine with staying power comparable to Make-Up Forever’s HD Microfinish Powder. Use too much, though, and it can come off opaque which is why I don’t use the mini powder puff that came with it, opting for a small powder brush to apply product instead. But gosh darnit, is that mini-puff cute.

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Concealer Perfection in #2. This is hands-down my favorite Za find. Enriched with Vitamin E, the formula yields full coverage and blends easily with a rich smooth finish. I usually squeeze a drop on an empty palette or on the back of my hand, pick up color with a small concealer brush and dab, then smooth it out with a wedge sponge lightly spritzed with lavender water.

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Only the Highlights

Mastering the use of highlighter is like mastering contouring: it’s one of those simple make-up techniques that can make a world of difference when it comes to adding definition to, illuminating, or hiding the flaws on your face. I’m a huge fan of a good, golden highlighting powder or liquid to either bring out my cheek bones or add a dewy finish to my make-up. Below are a few presently in my make-up kit (and one from the past) that will have you going for the glow.

Topshop Highlighter in Sunbeam

I picked this up when I was overseas at the end of last year, partly because I got a 20% “tourist’s discount” and Topshop in LA hadn’t opened yet. It yields a strong gold tone that works great for a night out but I avoid using it on-camera: It’s a little too bold and risks looking greasy.

imageLORAC Perfectly Lit OIl-Free Luminizing Powder in Radiant

This one’s my go-to for adding a little glow when I’m getting camera-ready. At over $30 for a compact, it’s on the pricier side but a little goes a long way. Apply with a fine angled blush brush on the top part of the cheekbones for a radiant glow that isn’t greasy.

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Revlon SkinLights Instant Skin Brightener in 03 Warm Light (DISCONTINUED)

Alas, a personal favorite that is no longer. I’ve yet to find a liquid luminizer that can be mixed in with my foundation for a dewy finish. If anyone has any suggestions, I’m open!

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L’Oreal Bare Naturale All-Over Mineral Glow in #432 Nude Glow

Pros: It definitely illuminates and gives a strong glow on jawbones and cheekbones. Cons: the formula is on the sparkly side which makes it more suited for use on the arms, legs and decolletage instead of the face, and the brush it comes with picks up way more color than necessary. Passable if you’re looking for a drugstore highlighter.

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Za Cosmetics Cheeks Groovy in June Bride

When I was in Asia, I discovered Za Cosmetics, a drugstore line akin to Cover Girl. Naturally, I loaded up on products, including this highlighter. In the compact, it looks white-ish and opaque but yields a very very subtle highlight. Good for use in the center of the brow bone for a subtle sheen and sparkle.

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Beauty Secret Weapons: Giving Thanks

Thanksgiving might be over but I’m still giving thanks for the save-my-life beauty products I’ve discovered this year.

Maybelline Dream Lumi Touch Concealer in Beige. Think of it as a cheaper (and yes, slightly less potent) version of YSL’s legendary/cult-status Touche Eclat concealer, at a fraction of the price. I dab and blend under eyes, down the center of my nose and the laugh lines around my mouth. Pro tip: err on the side of darker with this one, especially if you have a medium or olive skintone.

Make Up Forever HD Microfinish Powder. This is one of those products I’ve seen in every make-up artist’s kit but like with Maybelline mascara, I’ve always had my doubts. Consider said doubts squashed when I picked up a tub of this for myself. As I have this totally charming ability to shine up like a disco ball within 10 minutes of leaving the house, I’ve been surprised at how long this stuff sticks (and maintains matte-ness) after I use it to set my make-up. A godsend.

Too Faced Shadow Insurance Candlelight Softly Illuminating Eye Shadow Primer. The brand’s regular Shadow Insurance is already a staple in my kit and, on a whim, I picked up the Candlelight version. With the same “a little goes a long way” quality as regular Shadow Insurance, Candlelight’s golden sheen means matte eye shadows get a subtle shimmery makeover when applied.

L’Oreal True Match Lumi Health Makeup in Sand Beige. I’m really digging this luminous trend in make-up! Confession: after I finished my bottle of Make Up Forever HD Invisible Cover Foundation, I was in NO HURRY to pick up another bottle of something that would cost me almost $50 after tax. No thanks. So I nabbed a bottle of L’Oreal’s new Lumi foundation and whaddyaknow: it goes on sheer, is easy to apply (hello,smooth) and is SPF 20.

RapidLash Eyelash Serum. My lashes are wimpy, something I’ve long lamented. I’ve tried Revitalash, then went through a round of Latisse (which worked but was expensive) and now, this year, RapidLash which has promoted (so far successfully) length and some subtle volume. I’ll still be rocking two pairs of fakes when I’m working, though.

Recessionista Replacements

Everyone is feeling the Great Recession, hardcore. When I’m in a tight spot and on a budget, it’s necessary to cut costs when it comes to beauty products - and really, when am I NOT on a budget? Yep, that’s right. Never. Below is a list of pricey stuff I sub out; I’ll add a list of Recessionista Irreplaceables (things I refuse to scrimp on until, well, I absolutely have to) as a complement, soon.

Lotion. For a period of time, I fell into this silly routine of buying $20 body lotion. TWENTY DOLLARS. Just writing it makes me feel financially duped. Do you know how many Spam musubis that is from L&L? How many Netflix monthly subscriptions that used to be? I don’t even want to think about it.

Granted, it was lotion by one of my favorite brands and smelled so deliciously of soy milk and honey, but for that same skrilla, I’ve since substituted the pricey goop for cheaper but equally effective stuff. Among my favorites are Burt’s Bees Richly Replenishing Cocoa Cupuacu, around $7.99 (goes on thick, smells amazing, super-hydrating), the Trader Joe’s store brand that runs for around $5-$6 (gets the job done), and Avalon Organics Lavender lotion for around $6.99 (a good consistency, smells subtle).

Face Exfoliators. Clinique’s Exfoliating Scrub is the best scrub I’ve ever used for my face. It’s not for the faint-of-face because it’s pretty, uh, thorough: scrub too hard, you’ll probably be red. That’s how effective and coarse this stuff is. No wimpy grains allowed. A little goes a long way, too: a dab between a dime and quarter-size is all you need. And while normally that would warrant the $18 price tag, I picked up Burt’s Bees Deep Pore Scrub with Peach & Willowbark at my local Nordstrom Rack for about $6 to test out once my bottle of Clinique runs out. Stay tuned for a review and whether this becomes a steady sub or if Clinique is non-compromisable.

Body Exfoliators. I’m sure that tub of Fresh Brown Sugar Body Polish makes you feel like a glowy dead skin-free million bucks. I’m sure it also set you back about $65 which to a budgetista, might as well be a million bucks. I’m a huge fan of Trader Joe’s Purify Grapefruit Chamomile Sea Salt Scrub, $5.99. It leaves the skin with a bit of an oily finish but I’ve found most of the most effective body scrubs do, including another favorite, yet again, by Burt’s Bees - the Cranberry Pomegranate Sugar Scrub, for around $13. Bonus: generally you can find a $1 off coupon for this if you buy other Burt’s Bees products. Why do you think I keep getting it?

Eye cream. I’ve never been one to spend a fortune on eye cream but now this stuff can run for a good chunk of cash. In true scrimp-and-pinch fashion, I hit up my favorite discount beauty store: the local TJ Maxx. Stop snickering.

I can usually find a decent one for under $10. Right now I’m using Dead Sea Spa Anti-Wrinkle Eye Cream that I found for $6; it usually retails for $19.

Fake Eyelashes. So this is one I kind of substitute and kind of don’t. I must have a dozen or so pairs of fake eyelashes to wear for work. While cheap drugstore ones can cost as little as 5 bucks a pop, that 5 bucks can add up fast when you double up (read: wear 2 pairs at once) like I do. I’ve tried brands on both sides of the price spectrum and the only one that really has made a difference is Kreat (pronounced “create”). I can only find it in one store in all of Los Angeles (Naimie’s in the valley), they cost about $16 a pair but because the line is created by an Asian-American makeup artist, they fit my eyes so much better than most other brands. One drawback? The band is pretty delicate so when take extra care when peeling off glue/cleaning.

On the other, non double-digit price end of the spectrum, I usually grab Ardell Fashion strip lashes, which run for about $3-$5 a pair. Glue one pair on top of the other, after trimming, for a truly eye-popping look. For glue, I use Duo which runs from $4-$6 a tube.

      

Eyeliner. The makeup pouch filled to the brim with eyeliners of every possible shade is mostly made up of MAC but since I’ve been adhering to a budget lately, I’ve been building up a collection of Maybelline Liner Express pencils, as I detailed in a previous entry. The pigment isn’t as potent as a MAC liner’s, but Maybelline’s glides on smoothly and smudges easily - it helps that each pencil does double-duty automatically and comes with its own smudger. My favorite colors are Charcoal Gray and Bronze. They go for about $5 each at Target, as opposed to MAC which goes for around $13/pop.

Lipgloss. One of the things I hate seeing is lipstick that costs over $20. Sure, that one shade of bright red that only that that one high-end brand makes automatically brightens your smile, whitens your teeth and solves the debt crisis, but said brand doesn’t have a monopoly on the color red so chances are, there’s a drugstore shade comparable to it. The trouble is actually narrowing down a lipstick shade that fits your complexion so you’re not buying-trying-hating-returning-repeating 5 times at your local CVS. When it comes to drugstore colors with foundation, concealer or lipstick, I somehow become color-blind and am unable to find anything that fits my skin color and not make me look like a little kid who broke into her mother’s makeup case and started drawing on her face. I’ve never bought drugstore foundation for this very reason - the reason being my own personal terror. In this case then, pricier lipsticks are actually kind of a Recessionista Irreplaceable, if you have the extra scratch.

Thankfully, lipglosses are more forgiving and have a narrower margin of error. I’ve given up on fancier branded lipglosses like Too Faced, MAC Lipglass, and NARS the past couple of years because I’ve since discovered L’Oreal Infallible Plumping Gloss and Palladio glosses. Both brands cost less ($4-$10), yield amazing color especially when layered over neutral lipsticks and, the best part of all, finish much better than the pricier stuff! The pricier brands have left my mouth looking like I dipped it in a pile of benito flakes, which is hot if you’re going for that cold sore look; not so much if you actually want glossy hydrated lips.

           

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